| Exploring Small Retail
Businesses |
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Learning with Ulead VideoStudio™
Materials
- Materials for teacher lesson
- Literature from your local Chamber of
Commerce or Business Bureau regarding small retail businesses
in the local area
- Internet resources as listed above or
additional resources found by the teacher
- Electronic multimedia such as Encarta™,
Britannica™, or other CD-ROM's
- Computers with Internet access
- Classroom or school library books on
the topic of study
- Word processing program
- Storyboard and scripting templates
- Video Camera and associated equipment
- Ulead VideoStudio™ 7
- Video tapes, blank CDs or DVDs
- DVD or CD burner
- Presentation equipment
McREL National Content Standards
Addressed
Language Arts - Writing
Language Arts - Listening and Speaking
- Std. 7- Uses reading skills and strategies
to understand and interpret a variety of informational texts
Level
III Benchmarks 2-8
Life Skills - Life Work NOTE:
This is a 9th -12th grade standard that can be adapted as necessary
Economics
- Std. 2 - Understands characteristics
of different economic systems, economic institutions, and economic
incentives
Level
III Benchmarks 1, 7, 9
Procedures and Approximate Times for Completion
- The teacher will present a lesson on small
retail businesses (1-2 hours)
- Teacher will show students short examples of
documentary videos and explain the structure and format of a documentary
video. (See “Videography” internet resource listed
above). (1 hour)
- The teacher will present a lesson on interviewing
techniques, and students will practice interviewing each other
in role playing situations. (See “Interviewing for Documentary”
Internet resource listed above). (1-2 hours)
- Student teams will select a local small retail
business from a list provided by the teacher and conduct research
on that small retail business using Internet and electronic media,
and print resources. (2-3 hours).
- Each team will interview on video the owner
or manager of the small retail business they selected. (1 hour)
- Student teams will storyboard, script, edit
and author a 5-10 minute video presentation for a documentary
video on their small retail business. (3-4 hours)
- Students present their video and answer questions.
(30 Minutes)
Assessment
The following links are to rubrics you may want to look at as ideas
in order for you to create your own rubric that will meet your needs.
You may want to have the students write
a reflection paper on their experience in this project. They should
include what they knew, or assumed about that business before they
started the project, and how their prior knowledge and assumptions
have changed as the result of completing their project.
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